By Brenno

About Me

Hey there! I’m Brendan, but the Aussies call me Brenno, which is how most people know me. I’m fascinated by YouTube and the business empires that are built off of them. I enjoy condensing my insights into digestible articles you might find useful—and you’ll find all of them here :)

🏷️ This site is separated into a few different sections, each with its own objectives.

1. Operations - Fully Complete Articles
1. Fleshed out concept breakdowns regarding YouTube businesses and their operating tendencies.
1. Essentially, it’s the bread and butter of my career thus far. These articles focus on my primary monetizable skill set.

2. Recaps - Documentation on my YouTube Channel Shortcomings
1. A self-imposed weekly and quarterly requirement to document the cumulative effect of completing cycles and learning from failures.
1. Will contain execution strategies, lessons learned, and areas of interest moving forward.

3. Knowledge Base - Breakdowns of topics, concepts, and theories related to YouTube.
1. A public facing, critique welcoming dialogue of my comprehension of a topic.
1. A mind trick to bring my subconscious thoughts to my conscious mind. It may be short or long and updated randomly.

Chances are you’ll only be intrigued by the Operations section, and that’s what I’d advise most people to read. Everything on this website is open to criticism and feedback, and I welcome it with open arms. Make me defend my thinking! hope ya enjoy :)